Résumé
DENEEN UNDERWOOD

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EDUCATION
Education
Workshops & Seminars
WORK HISTORY
Employment
Freelance & Consultation
Teaching, Curriculum & Planning
Skill Summary
Writing & Publications
PORTFOLIO
Web Design
Logos & Corporate Identities
Advertisements & Print
Brochures
Packaging, Labels & Signs
Fashion Illustration
Awards, Honors & Memberships
Exhibits
Photography

employment history . . .
 

2002 - Present
ETERNAL DREAMS.COM
La Mesa, CA

owner and manager of online bridal shop selling wedding accessories and silk flower bouquets. http://www.eternaldreams.com

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1999 - Present
DENEEN UNDERWOOD STUDIOS La Mesa, CA
web design, e-commerce, graphics, power point and trade show materials
Current Employers: Anything Imprinted, BiznizSource, Doctors Health Supply, Dr. Steven Franz, Earth Trade Communications, Equitech, Go To Scrubs, Hadar Diamonds, Health Stores, KRS Edstrom, Liquid Ice Wraps, Pacific Southwest Painting, Russian Brilliants, Saratoga Saddlery, and Trademarker International. Past Employers (temporary projects): ACE DuraFlo, Advance Pay USA, Affordable American Dream, Always Fabulous, Amalgamated Explorations, Arsa Insurance, The Backend Company of America, Direct Resolution, EquitiLinkPR, Flaherty Communications, Force Offshore, Go Greek Cafe, Hotel Del Coronado, HSZ and Partner, Innovative Impressions, m Rose Sportswear Group, Next Level Consultants, Seewater Inc., and Pittsburgh Transportation Service

1998 - Present
PACIFIC SOUTHWEST PAINTING La Mesa, CA
business administration
Responsibilities include: contracts; FUTA, FICA and EDD forms; payroll taxes and income taxes; W2 and 1099 forms; website management; advertisements; and business cards

1997 - 2000
IPO CONSULTANTS / MENSCH COMMUNICATIONS, LLC San Diego, CA
Graphics, web design, copy writing, public relations
The primary function of investor relations is to act as an information resource. Information that companies believe investors should learn, to view a business favorably or to develop their investment strategies. It was my responsibility to present this information accurately and attractively, in the form of business wire press releases, brochures, newsletters, advertisements for finance and investment publications, company profiles, annual reports, investor fact sheets, and web page design. Communication strategies are developed and t
heir implementation directed to specific audiences such as: analysts; institutions; shareholders; brokers; employees; and the investment community.

Customers: Amalgamated Explorations, Inc.; MSP Technologies; Oil & Gas Technology Fund; InaSoft; Baywatch Footwear; Sangui BioTech

1994 - 1997
KIA INC., San Diego, CA
Fashion Illustration/Research & Development (Athletic Footwear)
The fashion industry is competitive and intense. Extensive research is necessary to develop and produce the desired result. Projects were completed under strict deadlines and quality control measurements. All materials and components were researched thoroughly and documented on specification sheets. I was responsible for designing athletic/casual footwear and preparing specifications and colorways for original and existing designs. Fashion trends were studied by visiting stores and trade shows. I developed detailed purchase order and proforma templates that were used daily. I monitored and prepared production schedules, interim footwear invoices, packing instructions, and commercial invoices. It was necessary to troubleshoot, daily, through fax and telephone correspondence with factories in China and Taiwan. I was responsible for logo, shoebox and tissue designs, and letterhead and business card maintenance for staff members. I prepared a buyer package that was sent to retailers in Britain, France, Italy, Germany, and Spain and provided the cover page translation for the Italian and French versions.

National Customers: Guess Athletic; Brooks Sport; B.U.M. Footwear; Shoe City; Costco; MVP; and Noel Studios. International Customers: Match Greece, Killtec Sweden and Gigante Mexico.

1990 - 1994
FORWARD LITHOGRAPHY, Pittsburgh, PA
Graphic Designer/Printing Prepress (Offset Printing)
My first priority was extensive customer consultation, during which decisions were made regarding design, layout, logos, type specification, pricing, scheduling, and paper and ink selections. Prepress responsibilities included: color separations; opaquing negatives; plate burning; linotronic output; copy writing; proofreading; bindery; collating; and stitching. Projects ranged from corporate identity packages and legal documentation to brochures, advertisements, menus, and invitations.

Customers: Corporate and legal firms, industries, health care establishments, financial and educational institutions, agencies, food and hospitality services, and individuals located in southwestern Pennsylvania.

1986 - 1990
NEW PITTSBURGH COURIER PUBLISHING CO., Pittsburgh, PA
Graphic Design (Bi-Weekly Publication)
I was responsible for phototypesetting and type specification for articles, advertisements, and editorials. Constant interaction between the sales, editorial, and production departments was maintained to ensure quality control. I was also responsible for paste-up, photostats, proofreading, illustration for special editions, banner and masthead revisions, artwork for classified, mail order, in-house and outside advertisements. Human resource experience included: interviewing, hiring, and training for the production department.

Local By-Weekly Circulation: Allegheny, Beaver, Butler, Washington and Westmoreland counties in southwestern Pennsylvania
National Weekly Circulation: A consolidated weekly edition was distributed to subscribers in Alabama, Florida, Georgia, Illinois, Indiana, Louisiana, Maryland, Michigan, Mississippi, Missouri, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Virginia, Washington, D.C., and West Virginia.

OTHER WORK HISTORY

1991 - 1992
B. DALTON BOOKSELLERS, Pittsburgh, PA
Salesperson

1985 - 1990
HOLIDAY HALLMARK, Pittsburgh, PA
Salesperson

1985
BRIDAL EXPRESS, Bridgeville, PA
Bridal Consultant

1984 - 1985
LUBIN & SMALLEY FLOWER CO., Pittsburgh, PA
File Clerk

 

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